GeM is an e market for different goods and services procured by Government Organizations / Departments / PSUs. It facilitates online procurement of common use Goods & Services required by various Government Organizations / Departments / PSUs. GeM aims to enhance transparency, efficiency, and speed in public procurement. It provides the tools of e-bidding, reverse e-auction and demand aggregation to facilitate the government users, achieve the best value for their money. The purchases through GeM by Government users have been authorised and made mandatory by Ministry of Finance by adding a new Rule No. 149 in the General Financial Rules, 2017.

The mission of GeM is to:

• Institute a unified procurement policy to encourage behavioural change and derive reform.
  
• Establish a lean, dynamic organization capable of continuous innovation and market driven decision making.
  
• Build an easy to use, fully automated platform to ensure transparency and efficiency in procurement.
  
• Demonstrate commitment to delivering value by ensuring right quality at right price.
  
• Create a sustainable ecosystem covering all stakeholders and driving inclusive development in India.

GeM, being a centralised e market place, successfully breaks the barriers of region, religion, caste, rich, and poor. Big companies or small, medium, or micro companies all find opportunities on this platform. Various promotion schemes of Government of India in support of MSMEs (Micro, Small, and Medium Enterprises) are very effective in taking the nation on the path of inclusive development.

Special provisions are also provided in support of women only enterprises and enterprises run by members of Scheduled Castes and Scheduled Tribes. GeM provides a platform for economic growth of SC/ST communities.